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Member Bio

J. L. Pierson, ASA



Contact Information:
368 Heights Road #2392
Darien, CT 06820
View address on a map

1 (203) 325-2703

Appraiser Profile:


Office: 203-325-2703  Cell: 203-434-4648

368 Heights Road #2392, Darien  CT  06820



J.L. Pierson & Co. LLC 9/88-11/90 and 6/96 to present: Managing Member.

Extensive business valuation experience for estate planning, gift/estate tax returns, income tax [C to S conversions; IRC Section 409A Private Co. options;] succession planning, arbitration and litigation support, financial reporting and other purposes. Over 245 formal appraisal reports issued over the past decades. Experienced in the valuation of FLPs and Professional Corporations.

Recent reports in the internet, technical consulting, hospitality, equipment leasing, wholesaling, retailing, real estate, law firm, consumer goods, auto retailing, frozen foods, medical, furniture and [many] other light manufacturing industries.

Justification of discounts: Lack-of-Marketability and Lack-of-Control discounts; fractional real estate; real estate partnerships/other vehicles; FLPs and FLLCs through closed-end fund, real estate partnership and Pluris “restricted stock” data and other methodologies.

Transaction Assistance: Fairness Opinions. Solvency opinions. Valuations in the context of bankruptcy.

Shareholders Rights arbitration/litigation support. Matrimonial litigation NY, FL and CT.

Valuation of promissory notes, closely-held or restricted stock, professional practices, ESOP stock, FLP interests, options.

Intangible valuations: service portfolios, workforce in place, patents, trademarks, other intellectual property.

Fair Value measurements for financial reporting under SFAS/ASC.



Conn. Development Authority Rocky Hill, CT 9/93-6/96 SVP & Dir. of Loan Servicing Operations;  Den norske Bank A/S NYC 11/90-8/93 VP Work-Outs; Commercial Bank of Kuwait SAK NYC 3/85-8/88 VP Credit; Irving Leasing Corp. NYC 1/81-3/85 AVP Credit Mgr.; The Fuji Bank and Trust Co. NYC 7/75-1/81 AVP Credit Mgr.; Central Cleveland International Bank NYC 4/74-6/75 Mgr.; Manufacturers Hanover Trust Co. NYC 5/72-4/74.



“Creation of Family Asset Satisfies Non Tax Reason for FLP Transaction - The Stone Case” Insights &Strategies May 2012 St.Paul, MN: Financial Ink Corp.“Valuation of Closely-Held Businesses” Chapter 3 in Feder, Rosoff & Tadri, Editors Valuation Strategies inDivorce 2009 Cumulative Supplement to the 4th Edition Frederick, MD: Wolters Kluwer Law & Business AspenPublishers - January 2010. “Holman and Gross Cases Clarify Gifts of FLP Interests”  Insights & Strategies Dec. 2008 St. Paul, MN:Financial Ink Corp. “Appraiser Oversight Under Pension Protection Act of ‘06 & USPAP” Insights & Strategies Nov. 2006. “Analyze your Business To Reach Your Goals” Fairfield County Business Journal Oct. 17, 2005.

“The Tax Court in Bongard Requires a Legitimate and Significant Non-tax Reason to Sustain FLP Discounts” Insights & Strategies May 2005.“Matrimonial Valuations Can Now Be Improved” A New B.V. Tool Courtesy Standard & Poor’s Can EliminateMuch Discount Rate Arguments. Spring 2005, Vol. 37, No. 1, Family Law Review Albany, NY: N.Y. State BarAssociation.



Fairfield County Bar - Probate & Estates Committee “BV Primer for Estate Planning Attorneys” with Michael Clear, Esq. November 19, 2013 Stamford, CT.

ASA Long Island Chapter: “How Valuation Rules are Made in Washington When You Are Not Looking” March 17, 2005.

Tax Club of Hartford, Inc. “Valuation Discounts for Special Purpose Entities as per recent Court Decisions” June 9, 2004.

Wealth Preservation Group, LLC “Ten Areas Where You Probably Need a Business Appraiser to Help Your       

       Client Preserve Wealth” Darien, CT May 14, 2002.

ASA New York Chapter “Valuation Issues in Family Limited Partnerships and LLCs” NY, NY Sept. 24, 2001.

CT Bar Assoc. Family Law Sec. “The Valuation of Professional Practices” New Haven, CT March 9, 1999.

CT Bar Assoc. Continuing Legal Education Seminar Attorneys Facing Retirement Panel Member. “The

Valuation of the Law Practice for Retirement Purposes.” North Haven, CT April 9, 1999.



NACVA-CT  Business Valuation Conference 05/12 North Haven, CT [J. Hitchner.]

 Forensic Analytics 01/13 Conference North Haven, CT [Mark Nigrini.] 

Business Valuation Resources  Butler-Pinkerton calculator & FMV LOMD seminars ’09 & ‘10. 

New York State Society of CPAs          Business Valuation Conference 2 days 05/09 NYC. 

NYSSCPA/FAE-BVR  Business Valuation Conference 05/10 NYC. 

ASA-HC SIG: Valuation of Intangibles in Healthcare.

ASA Center for Adv’d Valuation Studies Valuation for Fin. Reporting, Brooklyn, NY 08/06;  Cost of Capital, Kansas City, MO 7/04; FLP Valuation, Chicago, IL 10/01.

American Society of Appraisers USPAP, Ethics, BV-201, BV-202, BV-203, BV-204,  BV-301[Val. for Financial Reporting 11/07.] Fair Value 1/12/10 NYC. ESOP Valuation: A Look at the Advanced Issues [J.Tarbell] 09/13. Determining the Cost of Capital using the IPCPL Method 02/14

The Appraisal Foundation USPAP’14-15 Hamden, CT 1/13-14/14 [B. Hunter.] New York City Bar Association/ASA  Divorce Seminar & Mock Trial 03/07.ASA Chapter 57 Family Limited Partnership Seminar, Milwaukee, WI 11/00. ASA New York City Chapter  Current Topics in B.V. ‘97,’98,’99,’00,’01,’02,’03,’04,’05,’06,’07,’14.           ASA Philadelphia Chapter 2011 Business Valuation Seminar, Plymouth Meeting, PA 04/29/11.

2012 Business Valuation Seminar, Plymouth Meeting, PA 04/20/12. National Center for Employee Ownership ESOP Workshop, Hartford, CT 6/00. CT Bar Association Compact, Sophisticated Estate Planning, North Haven 11/99.


American Society of Appraisers [ASA] Accredited Senior Appraiser - Business Valuation. Re-accredited thru 
09/2018. Former Secretary & Director of the CT chapter. Estate Planning Council of New York City, Inc.  Member.           Fairfield County Bar Association: Non-Attorney Member. Graduate School of Business, Columbia University, NY, NY M.B.A. 10/70. Institut Commercial / Universite de Nancy, France Diplome d’ Ingenieur ICN 6/69.