Learn + Connect

Advance your career or business!

Now in it’s 9th year, this annual event has grown to become the definitive source for appraisers, equipment management and finance professionals on the latest insights into equipment valuation.

Instantly leverage new insights gained on market trends and spotlighted asset sectors, as well as new contacts made, by incorporating into your practice areas or introducing to your team.

Topics to include: Economic Update, Medical Equipment, Cross Discipline Appraisal, Trucking, USPAP, Breweries, CBD and the Marijuana Industry, Drones, Emerging Technologies and more!

Don’t miss the profession’s most important and informative event, all while enjoying the easily accessible and entertaining city of Cleveland.

About the Conference

When: June 2nd & 3rd, 2020

Where: Metropolitan at The 9, Cleveland, OH

Room Rate: $189/night. (prior to May 10, 2020)


Early: $695 member; $795 non-member (prior to March 1, 2020)

Regular: $795 member; $895 non-member

Important COVID-19 Update

The health and safety of our attendees, guests, exhibitors and staff is our number one priority. ASA staff and leadership are monitoring the coronavirus outbreak very closely. As of March 13, the State of Ohio has banned meetings of 100 or more persons until further notice. As the Equipment Valuation Conference is still more than two months away, we will continue to monitor the situation, stay abreast of any regulations that may impact the conference and make appropriate decisions regarding rescheduling as warranted. Registrants will be notified of any changes to the program once they are deemed necessary.


Cleveland Rocks

Top hits you probably haven’t heard

Tourist Heaven - the city attracted more than 19 million visitors last year

Easy Access - positioned within 500 miles of nearly half the U.S. population

Quick & Cheap Flights - 7 airlines offer direct domestic flights of 4.5 hours or less and average fares = $150

Conveniently Located - CLE airport is only 12 miles from the downtown area

Foodies Paradise - Visitors can choose from nearly 3,500 restaurants

Play Ball - Cleveland Indians host the Boston Red Sox during the Conference



Saturday, May 30 - Monday, June 1, 2020

Monday, June 1, 2020

8:00am - 5:00pm 7-Hour USPAP*
6:00pm - 8:00pm Welcome Reception

Tuesday, June 2, 2020

7:45am - 8:30am Breakfast
8:30am - 9:30am
Economic Outlook
Get ahead of the curve in assessing the direction of the U.S. and world economy. This session will provide insights into regional, national and international economic trends for 2020 and beyond.
9:30am - 9:45am Break
9:45am - 11:15am
Valuing Healthcare Assets: Knowledge to Gain the Advantage as an Expert Appraiser
Learn more about healthcare challenges, legal issues, and terminology pertinent to this industry. Content will include classification and detail descriptions of major modalities, pricing models, and vendor resources. Issues such as reimbursement and leasing topics will complement modalities used for internal decision purposes.
11:15am - 11:30am Break
11:30am - 12:30pm
Cross Discipline Approach to Complex Valuation
A look at modern vertically integrated agricultural companies. We value assets of these global companies including real estate, machinery equipment and business valuation. We will look at how and why we perform these complex multi location vertically integrated business. 
12:30pm - 1:30pm Complimentary Lunch
1:30pm - 2:30pm
You Could Get the Bends Following Trucking Trends
This session will offer an overview of the Tractor and trailer markets from 2015 to date. What to watch for going forward and why. The market has gotten out of step with the overall economy, will it half-step to get back in sync?
2:30pm - 3:15pm Interactive Networking Break
3:15pm - 4:15pm
USPAP Update
Learn more about the latest USPAP changes adopted by the Appraisal Standards Board along with details on the latest exposure draft to be released this year.
4:15pm - 5:15pm
Valuing Adult Beverages: Spirits, Wine and Beer, Oh My
Fresh off of appraisals of The Corona Brewery in Mexico, California wineries, and distillery operations, we will go through the process from hops, grapes, and corn; to brewing, and distilling; to kegging, bottling, and boxing. From the “Corona” virus to John Wick and the Blanton’s phenomena we’ll touch it all.
7:10pm - 10:00pm Indians vs. Red Sox Event (additional fees apply)

Wednesday, June 3, 2020

7:15am - 8:00am Breakfast
8:00am - 9:00am
CBD and Her Evil Sister Mary Jane
9:00am - 9:15am Break
9:15am - 10:15am
Aircraft: Regulations & Responsibilities
Become familiar with some basic aviation rules and regulations and how they apply to value.  We will also discuss the importance of logbook entries and ‘is this damage’?
10:15am - 11:00am Interactive Networking Break
11:00am - 12:30pm
Emerging Technologies That Can Be Used In Your Appraisals

*Use promo code MTSEVC2020 to save 15% when combining a pre-conference course with event registration.







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Sponsorship Opportunities

GOLD - $3,000
SILVER - $2,000
BRONZE - $1,000
FRIEND - $500

Sponsorship Benefits

  • Ten (10) minute opportunity to address attendees (Gold)
  • Tabletop exhibit space (Gold)
  • Logo on bags or hotel keycards (Gold)
  • One (1) complimentary registration (Gold/Silver)
  • Logo on lanyards or notebooks (Silver)
  • Logo on refreshment break signage (Bronze)
  • Mention with link on ASA’s blog
  • Logo with link on ASA conference website
  • Mention on ASA social media
  • Mention of sponsorship each day of the conference
  • Logo visible during the conference on signage and slides
  • Logo and mention in conference promotions
  • Inclusion of supplied literature with conference materials

To become a sponsor or for more information view our Sponsor Prospectus, or contact Lisa Perry at lisa@meetingcreations.net or (850) 566-0021.