Introducing The ASA Difference Campaign

May 2, 2022

We’re raising awareness of ASA-accredited appraisers.

We’re excited to introduce our new global campaign, The ASA Difference, which raises awareness of you, our members, as trusted, respected, experienced ASA-accredited professionals.

Developed with member input, this campaign amplifies ASA as a multi-discipline association that requires members to hold accreditation and certification for their area of expertise.

Through photos, the campaign will highlight appraisers in action, and we invite you to submit photos of yourself and your team for possible inclusion. We're looking for individual or group photos (such as you with a client) for every appraisal discipline:

  • Appraisal Review & Management
  • Business Valuation
  • Gems & Jewelry
  • Machinery and Technical Specialties
  • Personal Property
  • Real Property

Submit your photo between now and June 10, 2022, 11:59 ET, and you may be included in campaign social media posts, digital ads, and on the ASA website and other promotional tools. Details are available online.

We look forward to receiving your photos!