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Member Bio

Richard W. Goeldner, ASA



Contact Information:
610 South Albany Ave
Tampa, FL 33606
View address on a map

1 (813) 361-1382

Appraiser Profile:

Richard W. Goeldner ASA, CBA, CVA
888.212.0495; ext. 103
Direct: 813.361.1382

Atlanta | Coastal GA | Jacksonville | Tampa

Rich currently focuses on business valuation services for exit, succession and estate planning, as well as identifying opportunities for stakeholders to increase business value.  He has provided valuation advisory services for over 25 years, on a full-time basis. His appraisal and advisory services have been relied upon by Fortune 500 companies, family businesses, middle-market companies, as well as M&A firms and the Internal Revenue Service. He has provided business valuation services for acquisitions & divestitures, family wealth planning, exit & succession planning, financial reporting, ESOP compliance, stockholder disputes, and marital dissolution.

He has appraised closely-held common and preferred stock, business assets in aggregate, intangible assets, stock options and warrants, Rule 144 restricted stock, illiquid debt instruments, general and limited partnership interests. Rich has also provided fairness and solvency opinions in connection with mergers and acquisitions, as well as asset impairment studies.

Rich has business valuation experience in a broad range of industries, from early-stage biotechnology and industrial manufacturing, to e-commerce and software technologies. He has testified as an expert witness in business valuation matters involving shareholder disputes and divorce.

Certifications & Education

  • Accredited Senior Appraiser (ASA) in Business Valuation - American Society of Appraisers
  • Certified Valuation Analyst (CVA) - National Association of Certified Valuators and Analysts
  • Certified Business Appraiser (CBA) - Institute of Business Appraisers
  • Bachelor of Science Degree in Finance - Florida State University
  • Masters in Business Administration - University of North Florida

Before co-forming FairValue Advisors, Rich was the Managing Director of Valmark Appraisal. Previously, Rich was the Florida Director of Financial Valuation for Marshall & Stevens. His valuation career has also included valuation management positions with BDO Seidman, Arthur Andersen, as well as regional valuation firms.

Speaking Engagements & Presentations
Rich has been a guest speaker regarding business valuation topics for the Florida Institute of Certified Public Accountants, WSBR Talk Radio, the National Center for Employee Ownership, Emory University, the University of North Florida, the College of Coastal Georgia, the American Society of Appraisers (ASA), the Institute of Business Appraisers, regional accounting firms and financial planning groups.

His writings on business valuation issues have been published in local business journals and the Business Valuation Review and cited in valuation textbooks and courses. Topics have included: Preparing to Sell a Business, Bridging the Gap Between Public & Private Market Multiples, Understanding the Value of Your Business, Applying a Fundamental Discount, and Evaluating Your Business Model.

Rich has mentored CBA candidates through the IBA Mentor Program, taught business valuation courses for the ASA, and has served on both the ASA’s International Board of Examiners and the IBA’s Qualifications Review Committee.  He currently serves on the editorial board of the Valuation Examiner.